Of all the changes that 2020 brought, the one that’s most likely to stick around is the increased prevalence of webinars. 90% of companies either increased
Does your business utilize email marketing in their digital marketing strategy? One of Affirma’s email marketing experts, Quinn Sullivan, shares her top 5 tips she looks to when planning for an effective email strategy. Learn more!
So you want to start using social media for your B2B company, but with so many moving parts, it can be difficult to figure out where to start and if it is worth it. Our Sr. Marketing Engineer, Pamela Cook, dives into how to begin and highlights some key benefits social media can have on B2B companies.
If COVID-19 is negatively impacting your company, it might be time to adapt your marketing strategy to fit this new, unexpected environment. Emillie Kuo, Marketing Associate at Affirma, dives into how marketers can shift their strategies in order to stay relevant during the pandemic. Check it out to learn more!
Are you one of the thousands of companies who were planning to attend a conference this year? Kenny Ryan, Marketing Engineer at Affirma walks us through what webinars and virtual events and how to use them to drive leads and revenue for your organizations during this time. Check it out to learn more!
Need help attracting your audience to your marketing campaigns? Kenny Ryan, one of Affirma’s Marketing Engineers, gathered 9 psychological tips that help drive traffic and increase sales. Check it out!
Anthony Allison, a Senior Marketing Consultant at Affirma, reviews some tips and tricks on how to connect with your audiences through social media. Read more to learn how to utilize social media to bring in business and improve your brand.
Understanding CCPA The California Consumer Privacy Act (CCPA) is a new wave of legislation that will bolster privacy and consumer protection rights for Californian residents
Marketing automation has drastically changed the way companies do business. In an ideal world, it can help organizations generate revenue and keep prospects and customers
