Prism Worldwide – WordPress Website

Overview

Prism, located in Washington, was founded on the principle that there should be a better use for end-of-life tires. Recognizing this is a long-standing issue that requires a unique solution, they are bringing new patented chemistry and technology to the market that produces novel polymers used in a broad range of applications.

Service

Technology

Industry

“Working with the Affirma team was such a positive experience."

Client Need

Prism needed to rebuild their website to better tell their story due to new offerings, reach new clients as well as improve the back-end of their site to more easily update and optimize. They were experiencing:

No “wow” factor – outdated
No SEO in place
Not speaking to all their audiences
Cumbersome to make updates

What We Did

The Affirma team recommended WordPress and WP Engine for hosting to ensure Prism had a staging environment to make and test updates safely before pushing to production. The back-end was also built to allow team members to make updates without being reliant on developers.

New graphics, updated messaging, SEO and UX were also part of the project. Affirma used an outcome-based approach to solve the client’s pain points, ensuring Prism’s needs were met.

Before Update:

After Update:

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